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Why Your Client Has to Pull Out His Credit Card

Posted by on 16:48 in Blog | 0 comments

Why Your Client Has to Pull Out His Credit Card

Have you ever had the situation where you had to persuade your client to pull out his credit card to book a larger meeting room or rent the larger video projector? It’s always a hassle to try to convince the client to do that.  What could be your best argument to persuade them to spend more money? Are going to tell them it’s because you are naturally interested in a higher commission? Or that it’s the latest wizz-bang technology that lets your client look great? No. It’s for the simple reason that your top priority is creating the best...

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What do sports events have to do with conferences?

Posted by on 12:09 in Blog | 0 comments

What do sports events have to do with conferences?

You know how to get exhibitors to sponsor your conference. But do you give them enough „airtime“ to let them showcase themselves using visual aids? Here are a few ways to give your sponsors eyeballs during the conference. You probably have a few speakers lined up that are showing powerpoint or other presentations on a video screen. Why not use the screen as an advertising board during speaker changes and coffee breaks? It‘s so easy to do nowadays with the digital switchers having the capability to store pictures which can be put up during...

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What do peas in a pod have to do with your success?

Posted by on 11:43 in Blog | 0 comments

What do peas in a pod have to do with your success?

Back in the day… Way back in the middle of the 19th century there was an Italian guy called Vilfredo Pareto. He had a garden with pea plants. He found out that 80% of his pea harvest came from only 20% of his pea pods. That‘s not all he found out. Him being one of the leading economists of that time, he also looked at who owned the land in Italy and he found out that again 80% of the land was owned by only 20% of the population. He had stumbled upon a universal law that basically says: 80% of your outcome results from 20% of your...

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Find Out If You Are Good At Multitasking

Posted by on 08:31 in Blog | 0 comments

Find Out If You Are Good At Multitasking

It‘s more fun to do this test with a colleague but you can do this on your own. Take a piece of paper and draw 3 columns. In the first column you write „Even numbers 2-24“. In the second „Months of the year“ and the third is titled „Odd numbers 1-23“.  Person A starts filling out the columns horizontally as in column 1,2,3 then the next line. Person B fills out the columns vertically as in column 1 first then column 2 then 3. See who‘s done first. If you‘re on your own do both versions separately. Let me know who won by commenting down...

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Ramadan and the Event Planner

Posted by on 11:36 in Blog | 0 comments

Ramadan and the Event Planner

We are now in the middle of the holy month of Ramadan. For more than a billion Muslims around the world, including some 8 million in North America, this is a time for fasting, being thankful and generally a quieter time at least here in Dubai. There isn‘t as much traffic and the partying is toned down a notch or two. I like it. So how does Ramadan effect the Event Planner doing events during this time? Be prepared If you are not fasting yourself then be sure to take food with you. Restaurants in predominately Muslim countries don‘t open till...

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How a Piece of String Gets You Your Money

Posted by on 07:27 in Blog | 0 comments

How a Piece of String Gets You Your Money

Today, I‘ve got something special for you. It‘s a sure fire way to get your customers that have outstanding debt, to pay up. It‘s from one of the top direct marketing experts. A guy called Joe Polish. This letter has successfully brought in in the millions of dollars of people in the professional cleaning and restoration industry, and other service businesses like event planners that have done corporate jobs. People that have owed them money and they were not getting paid on-time, so they needed a way to get people to pay them, but not come...

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How Event Planners Find the Right Meeting Room Size Fast

Posted by on 09:53 in Blog | 0 comments

How Event Planners Find the Right Meeting Room Size Fast

Have you ever found yourself in a meeting room with the venues capacity chart in hand thinking “no way can I fit 230 people theatre style into this room“.  Well come closer and listen carefully.  Capacity charts can be very confusing. There is no consistency in the way capacity is quoted from one venue to the other. For instance one venue might say 2.000 attendees, theatre style in an area of 16.000 square feet and another will have the same 2.000 attendees in an area of 20.000 square feet. Which one is the right one for your event? Looking...

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How Useful Are Floor Plans and Capacity Charts?

Posted by on 11:41 in Blog | 0 comments

How Useful Are Floor Plans and Capacity Charts?

I was on the internet the other day looking at different event venues. What interested me is the usefulness of floor plans and capacity charts to an event planner. And I was shocked. Who can make sense of these things? Most of them are just crap! Capacity charts and floor plans that show maxed out seating with no stage. Floor plans that have no dimensions whatsoever on them.  Unusable PDF‘s that only show nice pictures but give no information. Conflicting specifications where one states a different capacity than the other.  How is an Event...

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Why Is Great Conference WiFi So Expensive?

Posted by on 10:52 in Blog | 0 comments

Why Is Great Conference WiFi So Expensive?

One of the nightmares you can experience as an event planner is crappy WiFi in a venue. Your attendees can‘t log on or the connection breaks down every few minutes. And you can‘t even complain because the venue is offering it for free! I could go and on about why supplying WiFi is so tricky and expensive but let‘s save that for another time. So to make your client happy and create a great conference WiFi experience follow these simple rules: To determine whether a venue will meet your conference‘s WiFi needs, make a list of all the uses for...

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Why iBeacons isn‘t the indoor GPS solution for event venues

Posted by on 14:45 in Venue Technology | 0 comments

Why iBeacons isn‘t the indoor GPS solution for event venues

In one of my last posts about generating revenue with indoor GPS, I mentioned the different technologies already in use. The main ones are iBeacons from Apple and WiFi. What are the main differences and why is this important for your venue? The main differences between iBeacons and WiFi are: You need more iBeacons to cover the same area. They only cover a small range of up to 10 meters reliably. WiFi goes up to 50 meters. The user must switch on bluetooth in their smartphones. If they have older smartphones without Bluetooth 4.0, it won‘t...

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